Harnessing Data to Revolutionise Agriculture with CEO of Varda, Davide Ceper #59
We will always need agriculture, yet it contributes to half of the world’s loss of biodiversity. Where some see shock, others see an opportunity to do better.
Varda is an incredible agricultural startup aiming to use field-level data in creating a nature-positive food system, and Davide Ceper is the man at the helm with lofty ambitions.
Join us to break down our everyday impact, how we encourage the agricultural sector’s uptake of this universal good, and the impact of your consumer choices.
Lee and Davide discuss:
Agriculture’s startling impact on global sustainability
The inherent issues plaguing data capture, which Davide hopes to solve
Encouraging change in the agriculture sector
Consumers’ understanding of their environmental impact
Exciting new innovations in agriculture
Links & references
Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/
Davide Ceper: https://www.linkedin.com/in/davide-ceper-94994a/
Varda: https://varda.ag/
https://www.linkedin.com/company/varda-field-data-exchange/
Get in touch: lee@extrology.com
Episode highlights:
“About half of the loss of biodiversity is caused directly or indirectly by agriculture. So it's a massively impactful industry, but also one that has opportunity to change and contribute positively, if done responsibly.” - 3:55 - Davide Ceper
“Everybody agrees that this is a common good, but the next question we typically get is what they can gain, and how it translates into a return.” - 26:00 - Davide Ceper
“I find it striking how, in the space of a few decades, my father's generation didn’t give a damn about this, and now new generations that are exposed to this problem from a very young age are a lot more aware of it.” - 30:05 - Davide Ceper
“To solve a problem, you need to be aware that you have it. An alcoholic will never go to rehab unless they admit that they are an alcoholic first. This first step is essential. We've gone to great lengths with respect to that, but it's still not quite there everywhere.” - 37:15 - Davide Ceper
“We hear, read or watch something awful, but then we get on with our lives, until such time as something really impacts us personally.” - 50:10 - Lee Cooper
“There are environments where you’re unfortunate (or fortunate) enough to have a perception of the urgency and need for action.” - 1:01:00 - Davide Ceper
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