The Art of Reinventing Yourself with Marketing Expert & Cycling Entrepreneur, Pedro Couto Lopes #99
Pedro Couto Lopes’ life was forever transformed by a frame and two wheels - and so was born a cycling entrepreneur and a shining example of resilience and reinvention.
If you’re searching for purpose and striving to grow outside of your comfort zone, then the journey of this week’s guest on Extrology should open your eyes to the opportunities that lie when you turn setbacks into stepping stones.
In this episode Lee & Pedro discuss:
Finding comfort in change and transition
Commitment to a dream driving huge decisions
The dangers of being blinded by ego
Seeking growth in discomfort
Advice for those stuck and looking for fulfilment
Links & references
Extrology: https://www.extrology.com/
https://www.instagram.com/extrologypodcast/
https://www.tiktok.com/@extrology
Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/
Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/
Ride to Success Podcast: https://www.ride-to-success.com/
Get in touch: lee@extrology.com
Episode highlights:
“That's a key trait that stayed with me - I'm actually quite comfortable in being able to move. Change and transition, I don't see necessarily as a challenge.” - 6:20 - Pedro Couto Lopes
“At the age of 14, I started really finding a new creative avenue. I was starting to draw more, and my parents saw my interest in drawing, so they said, ‘Why don't we take you to a painting class?’, so that was the impetus.” - 7:25 - Pedro Couto Lopes
“You need determination to follow through on what you want to achieve and what you think is the objective that you want to meet. So it's really committing to where you want to go, and choosing to single mindedly focus on that.” - 15:10 - Pedro Couto Lopes
“I always had great moments riding bikes as a teenager, as a child. I really needed that kind of connection again. So I pursued that, I wanted to use the bike to reconnect with those happy memories that I had of being a teenager and enjoying time on the bike.” - 28:30 - Pedro Couto Lopes
“Don’t let your ego overshadow where the business needs to go, and really stress test your idea before you turn it into a business.” - 38:45 - Pedro Couto Lopes
“Success is deeply personal and subjective, and for me it now means being calm, being at peace with my inner self, and that’s enough.” - 52:45 - Pedro Couto Lopes
“Nothing is certain, change is inevitable - be aware that you need to adapt to new circumstances and new people that come into your life.” - 59:05 - Pedro Couto Lopes
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/